Chris is co-founder of the Semiotic conference subtitled ‘A celebration of Semiotic Thinking’. Semiofest is an annual event for sharing, learning and networking around semiotics. It is meant to be a festival of semiotics, so while we insist on great content, we also like to have fun. Topics shared at Semiofest range from cultural trends,design thinking, brand creation case studies, methodology development as well as creative inspiration slots. The first Semiofest was held in London in 2012. It has since been held in Barcelona, Shanghai and Paris. It will take place in Tallinn, Estonia, June 2016.