Our Work
DESIGN AND PACK REVAMPS
- Use semiotic analysis to better positioning your product packaging
- Guide your design strategy with a systematic analysis of relevant cues
- Skillfully incorporate brand premiumization cues into your proposition
BRAND/CATEGORY REVIEWS
- What are your brand’s distinctive assets, how relevant are they today?
- Understand your competitors better than they understand themselves
- Close the communication gap between intended and perceived identity
BRITISH CULTURAL INSIGHT
- Culture proof your brand launch to appeal to a discerning British audience
- Understand the British class cues embedded in your communication
- Benchmark your brand’s communication against the best of British
CREATIVE INSPIRATION
- Gain the benefit and reassurance of non-arbitrary creativity
- Create ideas rooted in the proven principles of visual culture
- Provocation and inspiration from experts in cultural insight
PRE-PITCH INJECTION
- Strategic support for hypotheses generation or substantiation
- Fast coverage of any topic area, with models and frameworks
- Pre-pitch film that provides added credibility and pitch theatre
CROWDSOURCING BRAND IDEAS
- Semiotic qualitative analysis of quantitative crowdsourced content
- Access hundreds of entries sourced from international creatives
- Working with crowdsourcing agency eYeka to filter down entries
Case Studies
We also offer
INSPIRATIONAL LUNCH AND LEARN SESSIONS
- Use semiotic analysis to better positioning your product packaging
- Guide your design strategy with a systematic analysis of relevant cues
- Skillfully incorporate brand premiumization cues into your proposition
SEMIO-QUAL + ETHNOGRAPHY AND SEMIOTICS
- What are your brand’s distinctive assets, how relevant are they today?
- Understand your competitors better than they understand themselves
- Close the communication gap between intended and perceived identity
SEMIOTICS +++
NEURO BEHAVIOURAL
- Culture proof your brand launch to appeal to a discerning British audience
- Understand the British class cues embedded in your communication
- Benchmark your brand’s communication against the best of British